Southeast Toyota Finance (SETF) is pleased to offer a $500* military rebate to eligible U.S. military personnel and their eligible family members. It is our way of saying "Thank You" for the extraordinary job you do!

Eligible Customers for Military Rebate

  • Active Duty - A current active duty status in the U.S. Military (Air Force, Army, Coast Guard, Marines, National Guard, Navy, and active Reserve)
  • Inactive Reserve - U.S. Military Inactive Reserve (i.e. Ready Reserve) that is part of the Individual Ready Reserve, Selected Reserve, or Inactive National Guard
  • Military retiree - Regardless of retirement date.
  • Honorably discharged veteran - U.S. Military veteran within two (2) years of honorable discharge
  • Household member - Family members living with the eligible military personnel specified above
  • Gold Star Family Member - Family member of a fallen military hero

Verifiable proof of military status, proof of active service, or inactive Reserve status is required at the time of purchase or lease.

Click here to submit your information to see if you qualify for this offer

Military Rebate Offer Terms

The Military Rebate must be applied as a down payment on a finance contract or as a capitalized cost reduction on a lease contract through SETF. The Military Rebate must be used at the time of contract signing at your Toyota dealer. Credit approval by SETF required. Maximum contract terms: 75 months for a standard retail installment contract, 72 months for a special APR retail installment contract and 48 months for a lease contract.

Available on all new and untitled Toyota vehicles at any Toyota dealer in AL, FL, GA, NC, and SC. Other terms and conditions may apply, see your Toyota dealer for complete details.

Removal of a financed or leased vehicle from the United States may not be permitted. See your finance or lease contract for details.

Current Customers

If you or your spouse have been called to active military duty, please contact us to discuss potential eligibility for certain benefits and protections.


Current Toyota Specials

These specials may be combined with the Military Rebate for even more savings on your favorite Toyota.

Toyota Incentives

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Military $500

$500 rebate offered by Toyota Motor Sales, U.S.A., Inc. and may be applied toward finance or lease contracts on new 2025 4runner, 2025 4runnerhybrid, 2025 bz4x, 2025 camry, 2025 corolla, 2025 corollacross, 2025 corollacrosshybrid, 2025 corollahatchback, 2025 corollahybrid, 2025 gr86, 2025 grandhighlander, 2025 grandhighlanderhybrid, 2025 grcorolla, 2025 grsupra, 2025 highlander, 2025 highlanderhybrid, 2025 landcruiser, 2025 mirai, 2025 prius, 2025 priuspluginhybrid, 2025 rav4, 2025 rav4hybrid, 2025 rav4pluginhybrid, 2025 sequoia, 2025 sienna, 2025 tacoma, 2025 tacomahybrid, 2025 toyotacrown, 2025 toyotacrownsignia, 2025 tundra, 2025 tundrahybrid, 2026 4runner, 2026 4runnerhybrid, 2026 bz, 2026 bzwoodland, 2026 camry, 2026 chr, 2026 corolla, 2026 corollacross, 2026 corollacrosshybrid, 2026 corollahatchback, 2026 corollahybrid, 2026 gr86, 2026 grandhighlander, 2026 grandhighlanderhybrid, 2026 grcorolla, 2026 grsupra, 2026 highlander, 2026 highlanderhybrid, 2026 landcruiser, 2026 mirai, 2026 prius, 2026 priuspluginhybrid, 2026 rav4, 2026 rav4pluginhybrid, 2026 sequoia, 2026 sienna, 2026 tacoma, 2026 tacomahybrid, 2026 toyotacrown, 2026 toyotacrownsignia, 2026 tundra, 2026 tundrahybrid, 2027 landcruiser through participating Toyota Dealers and Toyota Financial Services, dated from 06-02-2026 through 06-30-2026. To qualify for the rebate, at the time of purchase or lease you must be (1) In current active duty status in the U.S. military (Navy, Army, Air Force, Marines, National Guard, Coast Guard and active Reserve) OR a U.S. military inactive reserve (i.e., Ready Reserve) that is part of the individual Ready Reserve, Selected Reserve and Inactive National Guard; OR a retiree of the U.S. military, OR a U.S. military veteran within two years of their discharge date; OR a spouse/ surviving spouse and dependents of an eligible U.S. Military personnel including Gold Star Family Members; AND (2) provide verifiable proof of military status or active service; or retired via an ID.me account and complete the verification process at a participating Toyota dealer; (3) receive credit approval from and execute a finance or lease contract through Toyota Financial Services at participating Toyota dealers.. Not all applicants will qualify. On lease contracts, rebate must be applied toward the Amount Due at Lease Signing or toward the Capitalized Cost Reduction. On finance contracts, rebate must be applied toward the Down Payment. Limit one rebate per finance or lease transaction per eligible U.S. military personnel or eligible household member. Offer not combinable with the College Rebate Program, and the Lease-End Refi Program. Vehicle must be taken out of dealer stock. Terms, conditions and restrictions apply. Program is not available in AL, FL, GA, HI, NC, and SC. Rebate terms may be more generous in your local area. Ask your participating dealer about the military rebate terms in your area. Must pay sales tax. Void where prohibited by law. Not redeemable for cash. ©2026 Toyota Financial Services. All rights reserved.